Lessons Learned from Kolaveri Di's Success - Now in IIMs Viral Marketing Case Study
Kolaveri Di is now touching 16 millions hits & still counting, entire nation is hooked on this sense-less song, Now IIMs (Indian Institute of Management) is planning to include Kolaveri Di in their Case Studies as a classic example of Viral Marketing. No doubt, It is the best example to explain how an Online Social Media Marketing can create wonders.
Kolaveri Di Lessons Learned |
Here are some important lessons we can learn from the huge success of Kolaveri Di:
- Be Natural coz when you are natural your best pops out.
- Try Try & Try coz Luck has a tendency to favour the most persistent ones.
- A simple idea can create huge blast, don't hurt your mind thinking of complex niches.
- Don't just meet the expectations, BEAT IT !! key is -> Set your expectations lower.
- Don't waste your money in marketing, Gel with free Global social networks available on Internet to spread the word out.
Once you get success thru Social networks, Other Media will cover you free...you will wonder why the hell I though to pay them earlier!!
No comments:
Post a Comment